Cutting-edge courses such as “Multimedia Business Reporting,” “Data Mining,” “Economics and Accounting for Journalists” and "Corporate Strategies” make full use of the school's premier facilities.
Students get practical training in writing about Chinese and international companies and financial instruments such as stocks, bonds and collateralized debt obligations. They learn how macroeconomic concepts such as fiscal and monetary policy affect businesses and individuals.
They create videos and slideshows with sound and graphics that help them tell business stories in multiple dimensions. They do presentations that compare coverage of news events by Chinese and foreign media. They learn to analyze balance sheets and income statements to produce stories that go beneath the surface and explain the meaning of events.
A survey of GBJ alumni found that they placed the highest value on their courses in writing and coverage of business and economic issues.
Thesis
Students may elect to complete either a formal academic thesis or a professional journalism portfolio.
Students who choose to write a thesis are required to conduct an independent research project under the supervision of a faculty member and produce a paper of no less than 20,000 words.
As an alternative to the thesis, students may submit a portfolio of journalistic work. The portfolio should demonstrate the student’s ability to research and produce substantial news reports totaling at least 5,000 words, along with a description of the development and research involved, totaling at least 5,000 words.
Course requirements
This two-year program is taught fully in English and has a minimum requirement of 30 credits for international students.
（Please be advised that the courses listed below are for reference purposes only. The specific course schedule and credit requirements for each year will be announced during orientation week.）
1. Basic Courses(12 credits required for graduation)
|
Mass Communications and Society in Contemporary China |
3 credits |
|
Media Research Methods |
2 credits |
|
Intercultural Communication |
2 credits |
|
Chinese |
2 credits |
|
Workshop for Academic Training and Ethics |
3 credits |
2. Core Courses (12 credits required for graduation)
|
Business News Writing and Editing |
3 credits |
|
Economics and Accounting Basics for Journalists |
3 credits |
|
Business News Data Mining and Analysis |
3 credits |
|
News Writing and Multi-media Business Reporting |
3 credits |
3. Elective Courses (6 credits required for graduation)
|
Corporate Strategies, Case Studies of Chinese and Global Companies |
2 credits |
GBJ Learning on Practice for New Media Skills |
2 credits |
|
Corporate Communication |
2 credits |
|
Workshop on Film and TV Production |
2 credits |
Feature Writing in English |
2 credits |
|
Hot Topics in the Global Economy |
2 credits |
|
Public Speaking |
2 credits |
|
Media Management |
2 credits |
|
Opinion and News Commentary |
2 credits |
4. Required Courses(4 credits)
|
GBJ Internship |
3 credits |
Literature Review and Thesis Proposal |
1 credit |
(B)-- Basic Course
(C)-- Core Course
(E)-- Elective Course
